Tuesday, April 9, 2013

Custom Website Design - Why Global Brands Prefer it?

An official website is nowadays integral part of brand identity for businesses, people and organizations. From small businesses to global behemoths, everyone looks forward to make a strong mark on web.

However, developing a website that is in accordance to your personality is a challenging task, and sadly, everyone doesn’t succeed in it. Global brands go for custom website design to make a lasting impression. Here are some reasons WHY established global businesses go for custom designing;

For brand focused website

Websites represent businesses, ideas, organizations and brands. Like everything in this world, all the mentioned has unique features that come together to make their personality. A website needs to complement this 'uniqueness' and highlight it in the best possible manner. Global names are aware of this, and accomplish the same by going for custom design. A template comes with predefined elements that are hard to alter, making it difficult for brand personality to take shape. So, it can be said that businesses looking for brand focused websites go for custom design.

For uniqueness

As mentioned above, every one of us is unique in some aspect; so are our businesses and ideas; and so should be our web presence. Custom web application development guarantees platforms that are like no other in the web realm. This uniqueness helps in establishing a brand in the minds of target audience. Firms that offer custom web design services run extensive research to understand client’s business, studies characteristics worth highlighting, and only after that goes ahead to work on web design. Though the process asks for time, results are long lasting as well as promising.

For onetime investment

A website crafted by dedicated web designers and developers goes through ample planning, research and groundwork. Websites that come out of such efforts don’t need to meet trends that change every year.

Going custom eliminates the need to make frequent changes in website and saves valuable money.

So, it can be stated as a onetime investment proposition. Global brands are known for making decisions that will reap benefits in the long term; following the same principle, they invest in custom design for websites.

For superior web presence

Entrepreneurs looking for superior web presence require carefully crafted business-focused websites. Such platforms cannot be developed without efforts from experienced designers and developers. Integrating ecommerce and social media functionality asks for specialized technical knowhow. Considering these elements are nowadays critical for monetization, businesses wish to keep them in their web address. Custom web design promises such integration in the best possible manner.

Considering custom web design brings so many advantages, it is quite natural that there is huge demand for professionals that can render related services. While finding such professionals, going for industry experience helps. Study company portfolio design and previous works to learn about design accomplishments of the potential web design firm.

While businesses that envision strong business growth through web usually go for custom web design, one should fix web priorities and then make the final decision about investment.

FATbit Technologies helps businesses, organizations and entrepreneurs in establishing online presence through vast array of web design and development services. Active in the web services business since 2004, FATbit is known for competitive design development packages.

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